Opportunity discovery
Uncover challenges with stakeholders and map where AI + UX can create outsized impact.

My IO: Maintenance requests simplified to improve completion rates.
AI + UX Discovery
What’s broken, where time and money leak, and whether AI is even the right lever.
Stakeholder interviews, workflows, and customer journeys that surface high-value opportunities.
Prioritize the intervention that moves the number — sometimes that means no AI at all.
Enterprise, fintech, regulated workflows, SaaS. Messy systems are the starting point.
Efficiency, less manual work, conversion, retention, CX, and revenue — not a feature list.
Uncover challenges with stakeholders and map where AI + UX can create outsized impact.

My IO: Maintenance requests simplified to improve completion rates.
Document how work and customers actually move today — friction, cost, and drop-off included.

Rduce: CO₂ tracking platform for logistics and sustainability reporting.
Usability gaps, workflow problems, and quick wins hiding in the product you already have.

Swiss Re: Modernized an 18-year-old platform without breaking critical workflows.
Rank opportunities by impact, feasibility, and risk so the roadmap starts in the right place.

Supliful: Product setup changes that supported $1.1M GMV growth.